Yahoo tried paying people to catalogue the entire web one site at a time, and that was unscalable. Google, on one side, is based on the patterns of aggregate human behaviour of the web, and on the other side it gives you ten results and makes you pick one - manual curation by billions of users. The index is made by machine, but the corpus it indexes is made by people and the results are chosen by people. In much the same way, generative networks, so far, rely on one side on patterns in things that people already created, and on the other on people having new ideas to type into the prompt and picking the ones that are good